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How to Add a Free Shipping Banner on Shopify
by Ha Nguyen0 CommentsShopify FAQs

Free shipping is one of the most powerful incentives in eCommerce. Shoppers love it — and they expect to see it immediately when they visit your store.

That’s why adding a free shipping banner to your Shopify store is such a simple yet effective way to boost sales and reduce cart abandonment.

If you’re wondering how to add a free shipping banner on Shopify, this complete guide will walk you through all methods — from using Shopify’s built-in announcement bar to installing apps or adding custom code.

Whether you’re a beginner or an experienced Shopify merchant, you’ll find the right method for your store here.

How to Add a Free Shipping Banner on Shopify

Different Types of Free Shipping Banners on Shopify

Before adding one, decide what kind of banner fits your needs best.

Banner Type Description Example
Static Announcement Bar Always visible at the top of every page. “🚚 Free Shipping on Orders Over $50!”
Progress Bar Banner Dynamically updates as the cart value changes. “You’re $10 away from Free Shipping!”
Seasonal or Timed Banner Displays only during promotions or holidays. “🎁 Free Shipping All Weekend!”
Geo-Targeted Banner Shows different messages for different countries. “Free Shipping in the U.S. / Low rates worldwide.”

Each type serves a slightly different marketing purpose. Let’s explore how to add them.

Method 1: Add a Free Shipping Banner Using Shopify’s Built-In Announcement Bar

Most Shopify themes — especially Dawn, Sense, or Refresh — include an Announcement Bar feature. This is the easiest and fastest way to add a simple “Free Shipping” message.

Step-by-Step Guide

Step 1: Go to Shopify Admin

  • Log in to your Shopify account.

  • In the left sidebar, click Online Store → Themes.

Step 2: Customize Your Theme

  • Click Customize next to your live theme.

  • You’ll enter the Shopify Theme Editor.

Step 3: Enable the Announcement Bar

  • At the top of the editor, click on Header or Announcement bar.

  • If your theme doesn’t display it, add a new “Announcement bar” section.

Step 4: Add Your Free Shipping Message

Type a clear, short message, for example:

“🎉 Free Shipping on Orders Over $50 – Shop Now!”

Step 5: Style Your Banner

  • Choose background color and text color (e.g., high contrast like white text on black).

  • Adjust font and alignment for readability.

  • Add a link to your “Shop Now” or “Shipping Policy” page.

Step 6: Save and Preview

Click Save → preview your store on both desktop and mobile.

✅ You’ve successfully added a free shipping banner using Shopify’s built-in tools!

Method 2: Add a Dynamic Free Shipping Banner Using an App

If you want more customization — such as progress bars, countdown timers, or geo-targeting — Shopify apps make this easy.

Best Apps for Free Shipping Banners

App Key Features Pricing
Free Shipping Bar by Hextom Dynamic progress bar, multi-language, geo-targeting Free plan available
Essential Announcement Bar Schedule banners, countdown timers, multiple messages Free + Paid
Quick Announcement Bar by Hextom Simple setup, campaign scheduling Free
Sales Banner by POWR Multiple rotating banners and promotional bars Free + Paid

Let’s go through the most popular one — Free Shipping Bar by Hextom.

Step-by-Step Setup for Hextom’s Free Shipping Bar

  1. Visit the Shopify App Store.

  2. Click Add App → Install it in your store.

  3. Open the app from your Shopify Admin.

  4. Configure the following:

    • Free Shipping Goal: $50 (or your desired amount)

    • Initial Message: “Free Shipping on Orders Over $50”

    • Progress Message: “You’re only $10 away from Free Shipping!”

    • Goal Reached Message: “🎉 Congratulations! You got Free Shipping!”

  5. Customize fonts, colors, and banner position.

  6. Save and test the bar on your storefront.

This type of interactive banner motivates customers to add more items to their cart — a proven way to increase AOV.

Method 3: Add a Custom Banner Manually (with Code)

If you’re comfortable editing theme code, you can manually add a custom banner for complete control.

Step 1: Access Theme Code

  • Go to Online Store → Themes.

  • Click the three dots (⋮) next to your live theme → select Edit code.

Step 2: Add HTML

In the theme.liquid file, paste this snippet right below the <body> tag:

<div class="free-shipping-banner">
🚚 Free Shipping on Orders Over $50 – Shop Now!
</div>

Step 3: Add CSS

In your base.css or theme.css file, add:

.free-shipping-banner {
background-color: #ffeec5;
color: #333;
text-align: center;
font-weight: 600;
padding: 12px;
font-size: 16px;
}

Step 4: Make It Conditional

If you only want it to appear on certain pages (like the homepage), use Liquid logic:

{% if template == 'index' %}
<div class="free-shipping-banner">🎁 Free Shipping on Orders Over $50!</div>
{% endif %}

Save changes and refresh your store — you’ve now added a custom coded free shipping banner.

Adding a free shipping banner is one of the easiest, most cost-effective ways to increase sales and customer satisfaction on Shopify.

To recap:

  • Use Shopify’s Announcement Bar for quick setup.

  • Use apps like Hextom for dynamic, smart progress bars.

  • Or use custom code for full design control.

No matter which method you choose, make sure your banner:

  • Matches your brand style

  • Communicates clearly

  • Is visible on all devices

Now you know exactly how to add a free shipping banner on Shopify — it’s time to implement it and start turning more visitors into paying customers.

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